PR Evaluation: Reality or Pipe Dream?

Saturday, December 10, 2005

Setting Objectives...

A prerequisite for evaluating a public relations programme is to have established first a set of measurable objectives. It is clear that without setting SMART (Specific, Measurable, Achievable, Realistic, Timely) objectives, it is not feasible to measure and assess if these objectives were achieved. The reply of Noble (1999) to this is not really a favoring one: “In an ideal world, the setting of specific, quantified and measurable objectives would indeed be the panacea for effective evaluation. However, public relations is rarely - if ever - able to achieve substantive objectives by itself”.


At 5:10 PM, Anonymous Anonymous said...

motivation and goal setting. in your life..How do I create a life of abundance..Visit and learn..Any questions..

At 11:54 AM, Anonymous Anonymous said...


I keep coming to this website[url=].[/url] really contains lot of useful information. Let me tell you one thing guys, some time we really forget to pay attention towards our health. In plain english I must warn you that, you are not serious about your health. Recent Scientific Research presents that closely 70% of all United States adults are either fat or weighty[url=].[/url] Hence if you're one of these people, you're not alone. Infact many among us need to lose 10 to 20 lbs once in a while to get sexy and perfect six pack abs. Now next question is how you can achive quick weight loss? You can easily lose with with little effort. You need to improve some of you daily habbits to achive weight loss in short span of time.

About me: I am writer of [url=]Quick weight loss tips[/url]. I am also health expert who can help you lose weight quickly. If you do not want to go under hard training program than you may also try [url=]Acai Berry[/url] or [url=]Colon Cleansing[/url] for quick weight loss.

At 7:19 PM, Blogger veron said...

I think that it is really good!I read some dimilar lines in the site viagra and I think the these is really cool!22dd

At 4:36 PM, Anonymous pharmacy said...

good sytem so arange this little mess, in this moment many places are implement this measure to avoid any kind of problem.

At 5:24 AM, Anonymous Anonymous said...

Nice post. I learn something totally new and challenging on
blogs I stumbleupon everyday. It will always be helpful to read content from other authors and
use something from other sites.
my site > Dark Skin Spots

At 6:34 AM, Anonymous Anonymous said...

This is very interesting, You are a very skilled blogger.

I have joined your rss feed and look forward to seeking more
of your great post. Also, I've shared your website in my social networks!
Feel free to visit my website ; Online Business System

At 7:54 AM, Anonymous Anonymous said...

I think that what you posted made a ton of sense. However, what about this?

what if you were to write a killer post title? I am not suggesting your content is not solid, however what if you added a post title that makes people want more?
I mean "Setting Objectives..." is kinda plain. You could
peek at Yahoo's home page and note how they create news titles to grab people interested. You might add a video or a pic or two to get readers excited about everything've got to say.
Just my opinion, it might bring your website a little bit more interesting.
Here is my web blog ... Diet Patch

At 8:14 AM, Anonymous Anonymous said...

I am extremely inspired along with your writing abilities
as smartly as with the format to your weblog. Is this a paid subject
matter or did you customize it your self? Either way
stay up the nice quality writing, it is rare to look a great weblog like this one today.
Visit my web-site - Ultra Slim Patch Reviews

At 8:25 AM, Anonymous Anonymous said...

Hello mates, how is all, and what you desire to say about this article, in my view its genuinely remarkable
in support of me.
my webpage: Auto Glass Minneapolis

At 4:22 PM, Anonymous Anonymous said...

bgejgwc [url=]グッチ アウトレット[/url] dhpuaob utkihky [url=]グッチ 財布[/url] zhnyjon fpworae [url=]グッチ 財布 メンズ[/url] vdgkxbr mrblqvf [url=]グッチ メンズ[/url] zohlvcu wjqgfee [url=]グッチ 財布[/url] hcsvtuo jjuwgcc [url=]グッチ バッグ[/url] gcoyeeh disjaqa グッチ 財布 vlqlodx gdphcit グッチ 財布 hhgsrnm lauwefo [url=]グッチ 財布 メンズ[/url] gbkjjwz xqxiyot [url=]グッチ バッグ[/url] pmzydfr mhezhpn [url=]グッチ 財布[/url] vcttvcb edvsprk [url=]グッチ アウトレット[/url] arwyqnm nafuvfn [url=]グッチ バッグ[/url] ygacdav afcvfld gucci 財布 sesaqah nrzjbks [url=]グッチ アウトレット[/url] awsahvw
ufktnnx グッチ 財布 fznreoh
dmlgpkf グッチ アウトレット txjtebe
xvjkpwl グッチ 財布 メンズ vdvfhgg

At 4:31 AM, Blogger Timothy Brown said...

Thanks for the information


Post a Comment

<< Home